13 Best Google Ads Bidding Strategies

The secret to bringing down your ad cost lies in choosing a suitable ad bidding type and implementing the right strategy to adjust bids. If you make the right moves, it can boost your campaign performance and increase conversions. Think of it as baking a cake. You must have the ingredients, quantity, mix and baking […]
Key Tips for Designing a Beautiful Ecommerce Site

Everything is now online these days, especially shopping and remote working is no longer a theoretical concept. The pandemic forced everyone to work remotely and this in turn paved the way for eCommerce to grow and rise. Anyone selling products and services online (ranging from sauces, apparel, footwear, desserts and food items to automotive parts […]
Social Media Influencers and their impact on brands

Social Media Influencers are one of the most successful digital marketing strategies today. As we all know it, influencer marketing is the new celebrity endorsement for brands. Strategies are ever-evolving in the digital marketing world, and digital marketers need to be adaptive to the dynamic nature of the industry. Brands use the power of social […]